WHY DO YOU LACK SUSTAINABILITY (KWANINI SHUGHULI ZAKO HAZINA UENDELEVU)

Video: Kwanini shughuli zako hazina uendelevu

WHY DO YOU LACK SUSTAINABILITY (KWANINI SHUGHULI ZAKO HAZINA UENDELEVU)

1. You just want to survive because you are unemployed – You will abandon it if you get a job. Your goal is to be a hand-to-mouth entrepreneur.

2. You are forced – You are doing the activity because an event has occurred, e.g. selling coronavirus facilities or schools are closed. You are doing the activity because of an emergency that has arisen.

3. It's your lifestyle – You do the activity because you're used to it. It's a job you've done for a long time so you can do it and love it even if it's not productive. For example, you worked at an animal institute, so you've decided to start a dog breeding company.

4. You rely on tenders (Tenderpreneur) – You chase tenders and have no plans with other clients. So if you miss a tender because you are retired and are no longer known, you go bankrupt.

5. You address forgotten social needs (Social) – You rely on donor funds for everything. So if support is lacking, you get stuck because you have not learned to provide your own money. You also do not see other opportunities around you.

6. You have a spirit of limitation – You start a new business every once in a while. A limit is set that when your capital reaches a certain amount, you cannot continue but must start a new business. Therefore, you do not benefit from your experience. This is a spiritual problem.

When you start your business, you need to grow it regionally, nationally, and internationally. You need to learn quickly and be ready to adapt to market needs. Nokia, the phone company, refused to accept Android and, as a result, went out of business. He had to sell his company. Bill Gates has continued to improve his company, Microsoft, so it is still in business today.

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KWANINI SHUGHULI ZAKO HAZINA UENDELEVU

1. Unataka tu kuendelea kuishi (kujikimu kwa vile tu huna ajira) – Utaitelekeza ukipata kazi ya ajira. Lengo lako ni mkono uende kinywani (hand-to-mouth entrepreneur).

2. Umelazimika – Unafanya shughuli hiyo kwa vile kuna tukio limetokea mf vifaa vya korona, au  shule kufungwa. Unafanya shughuli sababu ya dharura iliyojitokeza.

3. Ni mtindo wa maisha yako – Unafanya shughuli hiyo kwa vile umeizoea. Ni kazi aliyofanya kwa muda mrefu hivyo unaiweza na kuipenda hata haina tija. Mfano, ulifanya kazi kwenye taasisi ya wanyama kwa hiyo sasa umeamua kuanzisha kampuni ya ufugaji mbwa.

4. Unapata zabuni kirahisi (Tenderpreneur) – Unafukuzia zabuni na huna mpango na wateja wengine. Hivyo ukikosa zabuni kwa vile umestaafu na hujulikani tena, unafilisika.

5. Unashughulikia mahitaji ya kijamii yaliyosahaulika (Social) – Unategemea fedha za wafadhili kwa kila kitu. Hivyo msaada ukikosekana unakwama kwa vile hujajifunza kutoa fedha yako mwenyewe. Pia huoni fursa zingine zinazokuzunguka.

6. Una roho ya kuwekewa mipaka – Unaanza shughuli mpya kila baada ya muda fulani. Umechorewa mstari kwamba mtaji wako ukifika kiasi fulani, huwezi kuendelea bali unatakiwa kuanza shughuli mpya. Kwa hiyo hunufaiki na uzoefu wako. Hili ni tatizo la kiroho.

Unatakiwa unapoanza shughuli yako ikue hadi kimkoa, kitaifa na hata kimataifa. Unatakiwa kujifunza kwa haraka na kuwa tayari kubadilika kulingana na uhitaji wa soko. Mtengeneza simu za Nokia alikataa kuikubali Android matokeo yake akatoka kwenye soko. Ilibidi auze kampuni yake. Lakini Bill Gates ameendelea kuboresha kampuni yake ya Microsoft hivyo bado iko sokoni hadi leo.

Dr. Lawi Mshana, +255712-924234, Tanzania